How to choose a domain name that will benefit you and your company.


Have you ever wondered how people come up with their domain names? Well, being creative is not always as effective as being literal or direct.  Here are a few things to consider when selecting a domain name for your compan:

  • First of all, make your domain name something easy to type. Choose words that are easy for people to spell and to remember.  DO NOT use slang like “u” instead of “you” and don’t utilize words that can be spelled in different ways. The easier it is to spell, the easier it is for your clients to remember.
  • Secondly, use keywords that are relevant to your business.  Utilizing words that describe your company or the services that you offer is key. This is going to make your “searchability” and your search engine ranking higher which in turn drives traffic to your website and ultimately increasing business.  This is going to make your life better and make it easier on your clients.
  • Finally, make it short and to the point.  There is nothing worse than trying toremember a domain name that is LONG and complex. If you have a long domain name, that increases the chance of errors, spelling mistakes, redirection to a different site and other things that is just going to frustrate your customers.

So basically, keep it short, keep it simple, easy and also make it direct by using keywords.  These among other things will make  our choice in domain names successful and hopefully drive traffic to your business.

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